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Look out Facebook, Apple has entered the Metaverse chat…with Canada’s help

November 27, 2021 — A few years ago, a little known Montreal XR company was putting its patented technical chops into building out what many think is the “last interface”, one that Facebook (ahem, Meta’s) CEO Mark Zuckerberg is betting the social media giant’s future on. Today, that Montreal company, and some pretty impressive Canadian innovators, find themselves thick in the middle of the Metaverse’s battle of the titans.

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