AI has finally come full circle.

A new suite of algorithms by Google Brain can now design computer chips —those specifically tailored for running AI software —that vastly outperform those designed by human experts. And the system works in just a few hours, dramatically slashing the weeks-or months-long process that normally gums up digital innovation.

At the heart of these robotic chip designers is a type of machine learning called deep reinforcement learning. This family of algorithms, loosely based on the human brain’s workings, has triumphed over its biological neural inspirations in games such as Chess, Go, and nearly the entire Atari catalog.