This is it. Harley-Davidson has been teasing us with the prospect of their own in-house electric bicycles for over two years. And today the bar-and-shield motorcycle manufacturer has finally announced its new dedicated electric bicycle brand known as Serial 1 Cycle Company.

The brand’s name is an homage to the very first motorcycle ever built by Harley-Davidson in 1903, named “Serial Number One.”

Back then, motorcycles were essentially just bicycles with a small engine placed in front of the pedals.