Today we stand at an inflection point. In the months and years ahead, deepfakes threaten to grow from an Internet oddity to a widely destructive political and social force. Society needs to act now to prepare itself.
The first use case to which deepfake technology has been widely applied— as is often the case with new technologies—is pornography. As of September 2019, 96% of deepfake videos online were pornographic, according to the Deeptrace report.
A handful of websites dedicated specifically to deepfake pornography have emerged, collectively garnering hundreds of millions of views over the past two years. Deepfake pornography is almost always non-consensual, involving the artificial synthesis of explicit videos that feature famous celebrities or personal contacts.
I couldn’t stomach reading the rest of the article when the whole concept of the MJ gatorade commercial was brought up, and AI was credited in its creation. NO. That commercial done by digital domain was done by hundreds of digital artists with MO-Cap and other cutting edge tech, but AI had nothing to do with it.