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When anti-waste campaigns backfire

Posted in food

Waste has become a serious problem in Western societies. About a third of the food produced in countries such as the [United Kingdom](http://foodawarecic.org.uk/stats-2/](http://foodawarecic.org.uk/stats-2/), Australia and the United States is wasted. About 40% is wasted by consumers, who buy too much, forget what’s in their refrigerator or cupboards, or throw away food that is past its expiration date yet perfectly edible.

Immense amounts of food is discarded by stores or restaurants because they weren’t sold before the official selling date, or for esthetic reasons – vegetables or fruit that have unusual shapes or are too big or too small, or food packages that are distorted… Waste also occurs with electronic goods that are discarded even though they work just fine and millions of tons of usable paper that are thrown away every year.

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